Every photo taken by the Litterati app hides a story : what, where and when. Jeff Kirschner began by posting photos of the garbage he found before picking them up on Instagram.
Following the success of his approach, Litterati.org was born.
Why they started
Litter is everywhere. Soda cans, plastic bags, and cigarette butts litter the environment, choke wildlife, and threaten our planet. Litterati is tackling this problem one piece of litter at a time.
Join the community identifying, mapping, and collecting the world’s litter.
Geotags provide insight into problem areas, while keywords identify the most commonly found brands and products. This data will be used to work with companies and organizations to find more sustainable solutions.